In December, we were proud to sit down with Daniel Driffin, co-founder of THRIVE S.S. which stands for Transforming HIV Resistance Into Victory Everlasting Support and Services. It is a 501c3 nonprofit organization that created the Undetectables Model, a tiered support model that combines online support, traditional in-person support, and friend/social/ “Judy support” to address issues that many Men who have Sex with Men (MSM) of color face surrounding HIV infection. In the United States many MSM of color have trouble reaching viral suppression or “Undetectable” status, disclosing their HIV status to partners, family and friends, addressing their hierarchy of needs (shelter, employment, medical care) and gaining support. The mission of the THRIVE SS is to help HIV-Positive people to not only achieve viral suppression, but also to aid them in building a local network that is self-sustaining, uplifting and mutually beneficial.
The work of THRIVE SS is featured in this issue of The Baldwin Business Journal because we believe in businesses adopting The Baldwin Project Model having a strong social policy conscious of enriching the communities in which they are operating. We are strong believers in "Give, and it will be given to you. A good measure, pressed down, shaken together and running over, will be poured into your lap. For with the measure you use, it will be measured to you." -Jesus, Luke 6:38 Our model is for For-Profits and Non-Profits to link up and create a symbiotic relationship whereas For Profits sponsor the work of Non-Profits and Non-Profits in-turn assist in marketing and ennobling the brand of their partnering For Profit businesses. It's a Win/Win scenario. Word-Of-Mouth is still the oldest, cheapest, and most effective form of advertising if we can remember the Patti-Pie craze a year ago. All is needed is a credible surrogate genuinely and authoritatively promoting the goods and services of another. "This _____ is good to me and has helped me, because...." Organizations created and moving out of altruistic passions have a unique and powerful voice for businesses which are in like mind with their goals for the community and ought to be tapped into. A business must devote funds to marketing regardless, so under our model, a business would use those funds or a significant portion of it in sowing into organizations doing important work within the communities they are operating within and having the benefit of writing that off as a tax deduction at the end of the year. No extra money needs to be spent in philanthropy, and it pays a strong sense of purpose and noble motivation to bring into the work of your business. It makes it then so much more than about profits. It creates that trifecta motivation for your business which is Passion, Purpose and Profits and that pays steady dividends such that when you attain riches, you will know that it has been done in such a way that many have been enriched along the way of your journey toward wealth. People will then be inspired to help you on the way toward your destination and celebrate when you have arrived.
If you have a business servicing a target market demographic of Black Same Gender Loving Men of Atlanta, please consider partnering with THRIVE SS. Watch the video below to learn more about their work. Contact them and/or make a donation now at:
(404) 267-1519
info@thrivess.com
Facebook @ThriveSSinc
Make a donation today: Individuals $25, Businesses $50
"I'm 3,000 miles away from my family, and I don't feel alone. I feel loved..."
"The resources from members have been very helpful, I volunteer now because of this group. I met some really nice guys, who speak on a daily basis to check on me."
"I remain a member through THRIVE SS because I believe this is the reason I am in my right mind today. This group saved me from myself, I was lost until I got out of my shell and started being involved. This group is my life saver."
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